Mobile Farmer's Market Helping the Hispanic Community

With the help of Beet Box volunteers, Puentes de Esperanza: Bridges of Hope is providing healthy options, social opportunity, and something the community can look forward to. Puentes uses the ecologically-oriented CARE principle by meeting our Hispanic community members where they are physically and situationally.

Since the start of last summer, Puentes de Esperanza has partnered with the Land of Goshen Community Market located in Edwardsville, IL. Through this partnership, the community served by Puentes can receive fresh produce from local farmers at a low cost. The volunteers of the Goshen Community Market drive to Fairmont City the “Beet Box.” This food truck attracts the attention of the community, and the word is spread on produce being sold. The members of the community can walk down the street from their homes to choose their produce. Clients can choose from a variety of vegetables, fruits, and nonperishable items to take home for 25 cents. Everyone in the community is welcome to choose their own produce.

Famer’s markets have increasingly become a staple in most towns, and they continue to expand as years go by. With the use of the Beet Box, the community of Fairmont City can have access to fresh fruit and vegetables, without having to travel far. In Fairmont City there are not many grocery stores that can provide fresh produce. This results in members of the community turning to unhealthy options of food. Within the Hispanic culture, many individuals from their country of origin are used to choosing their own produce and knowing how fresh it is. In most Hispanic countries the use of mercados is an essential part of living. Mercado in English means market. Mercados are not just a place where people buy and sell produce, but they also provide a place where social events occur. They bring joy and liveliness to a community and create a sense of belonging.

Farmworkers In the United States contribute to the production and distribution of crops. They play a key part in the nation’s economy. Migrant farmworkers have helped feed America and have faced obstacles throughout the years. At times, when people grocery shop, they seldom forget the backstory behind the farmworkers who work long hours to provide us with produce. Within the Puentes family there are many migrant farmworkers who work long hours in the fields to provide for their families. The clients even think of Puentes and if produce is in abundance, they bring them some as well. Team members have been happy going home with fresh corn to enjoy with their own families. Puentes de Esperanza is thankful for the clients they serve and continues to support them and provide resources to better suit their family needs.

With the help of Beet Box, they proudly can continue to provide produce and something to look forward to for the community. They also take into consideration the opinions of the clients and look for more produce available that they may prefer. Mothers of the families are thankful that they do not have to leave their homes to buy produce but rather can get it at a low cost right outside their doors. Puentes de Esperanza will hope to continue to continue this partnership for years to come and continue to expand their resources.

Learn more about our Hispanic community support here: https://hoyleton.org/programs/hispanic-community-support/